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Experience the magic with our
one-of-a-kind, premium sprinkles, made to inspire and delight!

At Wholesale Sprinkles by PICNARTsugar, every sprinkle is a work of art. Uniquely designed by Irush and hand-mixed in Australia with love and care. Our bespoke sprinkle blends are carefully crafted to add creativity and premium quality to your product line, making every day truly special.

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From tiny twinkly nonpareils to bold chunky blends, and from mini packs to bulk bags — we’ve got ALL your Christmas sprinkle needs covered! 🎄✨💖

Psst... We have our BLACK FRIDAY sale on now!!!!

Let the decorating magic begin! 🍪🧁🎅

✨ Yes, it’s HERE! Our Black Friday Sale is officially ON! 🖤🛍️
Enjoy 25% OFF storewide with the code BLACKFRI25 🎉

I’ve also added even more goodies to our discount section — some now up to 70% OFF to clear stock! 😱🔥

Sale ends Sunday, so don’t wait… our subscribers started shopping yesterday and things are already moving fast! 💨💖

Happy shopping! ✨

Pops of magenta and purple 🟣💜 in a sprinkle blend? An absolute classic colour combo, and our Magenta Gleam deluxe blend nails it every time ✨

Bold, glamorous, and full of sparkle, it’s the perfect pick for anyone wanting that extra wow-factor. Decorating a cake themed 'K-pop demon-hunters'? This blend will take your creation straight to the next level ⚔️🎶💫

And the best part? Magenta Gleam isn’t just for Christmas, it’s your year-round hero for cakes, cookies, macarons, and every magical project in between ✨🎉

Every day feels a bit like Christmas with our ‘North Pole Party’ deluxe sprinkle blend ✨❤️💚
This magical mix brings festive cheer no matter the season, it’s truly one of those blends you’ll reach for all year round.

Packed with vivid colours, a touch of glamour, and that signature sparkle, it’s perfect for jazzing up cupcakes, cookies, cakes, macarons, fairy bread, and every sweet creation in between.

Merry Mornings ✨🎄
Our deluxe nonpareil sprinkle blend is here to save the day for all your Christmas bakes, big or small! 🎅💚❤️💫

Packed in 129g and 400g bags, this little beauty is ready to sprinkle magic across your festive projects. From cookies to macarons, fairy bread to cupcakes and everything in between, this mini blend brings the perfect pop of colour and cheer 🎀🍪❄️

It’s giving full Christmas mood in one picture… a proper snapshot of the season itself 🎄✨
‘Candy Cane Crunch’ our deluxe sprinkle blend that’s as cute as it gets 🍬❤️🤍

Packed with peppermint-inspired colours, shimmering silver, bright reds, crisp whites and the sweetest candy cane shapes, this blend brings pure festive joy to every bake. It’s bold, cheerful and absolutely perfect for cupcakes, biscuits, cakes and everything in between 🎂⭐

If you’re after that classic Christmas magic with a playful twist, Candy Cane Crunch is the one. So damn adorable, and truly impossible not to love! 🎅🍭✨

Swirling Silk Strings, ✨ our Deluxe Sprinkle Blend that truly lives up to its name. Luxurious, shimmery and full of sparkle, it’s a showstopper from every angle 💫

If you’re after a non-traditional Christmas blend, this is your call 🎄🤍 I’m completely head over heels for this one, it adds that touch of magic and glamour to any bake or festive treat 🍰✨

Available with or without glitter balls, so you can style it your way… and trust me, it’s absolutely glamorous either way 💎🎅

Velvet Bows Deluxe Sprinkle Blend
In our collection for two years and still going strong, this premium sprinkle mix is a year-round favourite. Its sumptuous velvety red tones deliver elegance and versatility, perfect for festive moments and everyday indulgence alike.
Whether you’re baking for Christmas, celebrating Valentine’s or simply elevating a treat with a touch of glamour, this blend adds the right shine and style. Ideal for cakes, cupcakes, cookies or ice cream, let it be the finishing flourish that makes your creation memorable.

✨ What’s not to love about this Christmas blend? Such a versatile colour palette, all the vintage glamour wrapped up in one! ✨
Glimmer and sparkle in every bite… I always adore a sophisticated colour palette, and this one is simply divine.
You can buy this blend with or without the large glitter balls, honestly, it’s gorgeous either way. ✨🎄

✨ Our Luxe Gleaming Pearls are an all-year favourite, 💫 a true staple in every baker’s sprinkle stash! 🍰 These metallic beauties never fail to impress 😍 From Christmas bakes 🎄 to birthday cakes 🎂 and every celebration in between, 🥳 they add instant glamour and shine! ✨

👇👇👇👇👇Please Read 👇👇👇👇👇
💌 Just a little heads-up, lovelies! We’ll be taking a short dispatch break over the Melbourne Cup extended weekend 🏇💐. The shop will still be open for you to place orders 🛒, and dispatches will resume on Thursday, 6th 📦. You’ve still got a couple of days to sneak in any urgent orders before our last send-off! 💨💖

✨🎄 Deluxe Small & Bulk Sprinkle Packs , A Christmas Essential! 🎅✨

🎁 Must have blends in bulk packs this Christmas because let’s be honest, no festive baking is complete without a touch of sparkle! ✨🍰

💛 We all know you simply can’t do without the gold sprinkles ✨👑 Our most popular Christmas staples, ‘Joy’ 🎉 and the oh so cute ‘Merry Morning’ 🌟 nonpareil blends, are perfect for all your big baking projects 🍪🎂 Get the kids involved 👧🧑‍🍳 for some fun decorating 🎨, or add them to your PYO kits 🎁 for that extra festive charm 🎄💫
💼 Ideal for corporate gifts 🎀, bake sales 🧁, or any project that calls for a bit of magic ✨🪄 — the possibilities are endless! 🌈

🤍 And while there’s no photo just yet 📸, our pearlised white bulk packs are making a comeback very soon ⏳ They’ll be restocked in both 500g and 1kg sizes ⚖️ — and for those patiently waiting for the 8mm pearls, hang tight ⛴️💎 the ship’s docking later this week! ⚓✨

Season Sparkle Deluxe Sprinkle Blend, ✨ is a truly versatile blend that shines all year round. Inspired by the glimmer of baubles, the twinkle of fairy lights and the shimmer of festive decorations, this mix captures the very essence of celebration. 🌟

It adds a touch of elegance and magic to Christmas cupcakes, birthday bakes and everyday treats alike, Season Sparkle truly lives up to its name. ✨🎂💫

On the softer side of Christmas… introducing ‘Snow Kissed’, ❄️✨ our deluxe sprinkle blend that captures the calm and beauty of a white Christmas.

With its dreamy mix of frosted tones, soft blush, silver and icy blue, this blend adds an elegant touch to your festive bakes. It’s perfect for snowy, winter-inspired cakes and pops beautifully against darker bases like chocolate or navy. 🎂💙

Subtle, sophisticated, and oh-so-magical — Snow Kissed is pure Christmas serenity in sprinkle form. ✨🎄

'Golden Reef’ our deluxe Christmas blend inspired by the magic of an Aussie summer 🎅☀️. Think sun, surf, and sand, all captured in one sparkling mix of golden tones and ocean hues 🌊💛.

This blend has already been turning heads, and it’s no surprise why, it’s the perfect nod to beachside Christmas celebrations and an absolute must-have for your festive (and year-round!) bakes. ✨🏖️🧁

✨ Christmas Jewel ✨

Truly a treasure in our collection, a blend bursting with classic Christmas colours, yet touched with just the right hint of sophistication 🎅🎁.

It’s a little throwback from last year’s collection, and once it’s gone, it’s gone for good! 💎 I won’t be able to restock this beauty as some of the colours are no longer available.

So if you love it, don’t wait, add a little sparkle to your festive bakes while you can 🎄🧁💫

Taking a slightly different approach to Christmas sprinkles this year with this deluxe blend 'Midnight Glimmer'… think sophisticated hues with a touch of elegance ✨. I’m hoping these colours spark inspiration and maybe even set a new festive trend! 🌟🎅

A huge thank you to everyone who has supported our Christmas launch, whether through purchases, shares, or kind words, it truly means the world 🙏❤️.

Wishing you all the most magical weekend ahead 🎄🧁✨

🎄✨ The wait is over! Our Christmas Sprinkle Collection has officially landed. Make your bakes merry, bright, and oh-so-sparkly this season! ✨

Head to our website to explore the Christmas collection! 🎄✨ Early shoppers can enjoy 20% off the collection, but hurry, this offer is only valid until 12th October. Use code EARLYJOY at checkout!

#sprinklesaustralia #christmas #christmascupcakes #christmas2025 #christmascake #christmastreands #christmastreats

There’s no mystery behind the quality of our sprinkles, it speaks for itself. From the size, the finish, and yes, even the taste, they stand worlds apart from anything you’ll find on a supermarket shelf or from a wholesaler. 🌟

Proudly a product of Australia, every blend is designed, mixed, and carefully packed by us in our studio. Many of our creations have gone on to become staples in kitchens and true trendsetters in the world of bakes.

And of course, our Christmas collection is always a highlight of the year, one of the biggest and most adored, never failing to delight ✨🎅.

Get ready… 🔊 our 2025 Christmas Sprinkle Release drops tomorrow at 7.00pm (Melbourne time). You won’t want to miss it! 🎄🧁

#christmassprinkles #christmas2025 #sprinklesaustralia #christmascupcakes #christmasbakes #christmastreands

Hands up if you’re already buzzing for Christmas ✋🎅! I know I am, and I couldn’t wait any longer to share a little sneak peek with you. Here’s one of my absolute favourites from this year’s breathtaking, on-trend sprinkle line-up from PICNARTsugar.

Say hello to ‘Swirling Silk Strings’, a deluxe sprinkle blend that’s as magical as it sounds ✨🎄. Launching this Thursday, it’s the perfect mix of sparkle and sophistication to make your festive bakes truly unforgettable.

Yes, I even worked my way through the school holidays to get this collection ready 😩🎁 but trust me, it’s worth every minute, and you are going to love what’s coming!

Keep your eyes peeled 👀

Two of our most loved blends from last Christmas have hit the grid today and they’re still going strong! 🎅🎁 It’s clear you’ve all been eagerly waiting for our festive drop, and the wait is almost over…

♥️ ✨ Our Christmas Collection officially launches Thursday, 2nd October! ✨💚

Make sure you’re signed up for Sugar Devotion Rewards and our email list, we promise, just the sweet stuff: early access, special offers, and first looks at our magical sprinkle blends.

Get ready to deck the halls (and your bakes!) with the most loved sprinkles of the season. 🎄🧁

🎃 Haunted Harvest Deluxe Sprinkle Blend 🎃

Think classic Halloween colours, but with a magical twist to make them elevated and sophisticated 🎃✨. We’re all about creating blends with versatility, and this one is a perfect showcase of that. From spooky cupcakes to elegant cakes, it’s a blend that does it all 👻🧁.

You can also find this mix at @cake_tinz_n_thingz so go on, grab yours today and get Halloween-ready! 🕸🖤

You’ll find these deluxe sprinkle blends in our Sports Collection, the ultimate finishing touch for your grand final bakes 🏉🍰. Whether it’s cupcakes, cookies, or a big game-day cake, they’ll bring that winning sparkle to every treat. 🏆✨

“You’re so biutyful…” 🎶✨
Just like the song says, our deluxe blend 'Velvet Kisses' has earned its place as a regular in our collection, because honestly, it’s just so beautiful 💋🌹.

Perfect for adding a touch of glamour to your Christmas bakes 🎄🍪, but equally dreamy for Valentine’s Day delights 💕🍫 — or any occasion where you need that dazzling sprinkle finish ✨🎂.

✨ Just in time for the busiest baking season… our Sparkle Sticks have landed in even more colours! 🌈🎉

With their clever wax tip, they delicately pick up your sprinkles for effortless application onto your cake creations 🍰✨.

💡 Best teamed with our sprinkle sorting tray or a silicone mat for maximum ease.

But that’s not all… 🎁 Each Sparkle Stick comes with a bonus silicone flat-head tool, perfect for placing sprinkles with precision or giving you a hand with fondant work! 🎂💚

Just because your bakes deserve that extra shine ✨💫, you can now grab our Glitter Balls in Mix Packs ✨.

When loads of colour 🌈 is what you’re after, these mixed packs have it all in one! Perfect for zazzing up your creations in the most magical way, adding instant sparkle ✨ and bursts of colour to any bake.

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‘Creeper Crunch’ Deluxe Sprinkle Blend

Dropped with our Halloween 🎃 collection, this blend is a fab choice for Father’s Day bakes and spooky season treats alike. Inspired by the Minecraft 🧱 world, it’s one for every sprinkle stash! Choose with or without glitter balls ✨.

Notice 📢
From 26 August 2025, Australia Post has temporarily suspended deliveries to the USA 🇺🇸 and Puerto Rico. We understand this may be frustrating and truly appreciate your patience while services are on hold.

Because honestly, 🤷‍♀️ who could ever live without sprinkles? Certainly not me!!! 😃🎉 Our Confetti Quins are an absolute must for any funfetti creation, whether you’re baking cakes, topping cupcakes, swirling through ice cream or even jazzing up sourdough, they bring instant joy. 🎂 🍨 ✨

And that’s not all… our Father’s Day sprinkles and Halloween sprinkles are now available. 🙂 Ready to sprinkle a little magic over your bakes! 🖤🎃💙

🌺 Have you scooped up our gorgeous sprinkle blend ‘Aloha’ yet? 💖✨
It’s a tropical dream, 🥰 the perfect pop of colour, with just the right touch of glitter 🪩 to make your bakes shine bright! ✨🍰
Inspired by the beauty of Lilo & Stitch vibes 🌊🏝️, it’s pure magic. 🌞💙🩷

Yes… our spooky season blends 🎃👻 are loading and will be hitting the shop very soon.
But first, what do you think of this beauty? 🌈✨ Bursting with bright colours, perfect for fun and fabulous cakes and yes, even Halloween ones!

I’ve been toying with the name ‘Hokey Pokey’ for some reason 😅… but does it really scream Hokey Pokey to you? 🤷‍♀️
This deluxe matte blend will be dropping as part of our Halloween collection, can’t wait for you to see the rest! 🖤🧡

🏅Game on! ⚽🏈⚽ 🏈 Our Sports Collection Deluxe Sprinkle Blends are perfect for sporty celebrations and themed bakes. Featuring bold and fun colours, these sprinkles are ideal for cupcakes, cookies, and cakes that deserve a victory lap.

These are great for Father’s Day treats this year, add a fun, sporty touch to Dad’s favourite desserts! ⚽🏈🎾

A burst of colour to dazzle your cakes! 🎀✨

These stunning Cake Bows are made from rich, luxurious satin and come in an array of eye-catching shades. Measuring a graceful 5x8 inches, they’re perfectly sized to suit all kinds of cake heights, adding elegance with just the right flair. 💖🍰

Aloha!!!!! 🌺 No, I’m not on holiday in the tropics (I wish!)… but my inspiration definitely took a little island tour 🏝️✨

Meet 'Aloha' our new deluxe sprinkle blend, inspired by the vibrant, playful world of Lilo and stitch. Think tropical colours, island vibes, and a touch of mischief 💙🌈

Now available and ready to bring a bit of that island magic to your bakes 🍍🌴

#sprinklestore #islandtheme
#sprinklecake #tropicalcake
#liloandstitch #sprinklesaustralia

Brilliant news to start your week! ☀️🎉 We’ve extended our 20% storewide discount for another 5 days!!! and yes, some goodies are up to 70% off! 🛍️⏳ You know the clock’s always ticking, so dash in and grab your fave sprinkles if you missed out! ✨

Oh, and don’t miss this stunner! Our ‘Meadow Blossom’ 🌸🌼 deluxe sprinkle blend is now just $12 with the 20% off discount! 🌈
Most of our regular deluxe blends now range between $12–$14 with this sweet 20% deal! 🍭💕

Be sure to check the terms of the sale for all the details 💖

🚨🚨🚨 Our Bordeaux stock is running very low and won’t be restocked for a while — so if you need them, now’s the time to grab yours! 😬

Our massive EOFY sale is in full swing and things are flying off the shelves! ✨ Choose from deluxe blends, bulk sprinkles, non-edible décor & loads more. Don’t miss out! 🎉

Oooooh I just couldn’t keep it to myself... here’s a sneaky little peek at what’s coming soon 👀✨
Any guesses? I won’t spill the beans just yet, but let’s just say… 💪😉 Pop your guesses in the comments, I’m loving the suspense! 🧁🎉

But before the big reveal… don’t forget, our massive EOFY sale is still going strong! 🛒⏳
Only 5 days to go and the deals are kicking goals, with storewide discounts, now’s the time to stock up! 🧁🔥

#sprinklesle #sprinklestore #cakedecorating #cupcakes #buttercreamcakes #sprinklesaustralia

🎉 YES, it's live! Our biggest sale of the year is officially ON! 💃✨
We’re talking up to 70% off + a sweet 20% off storewide 🍭🛍️💸

Our Sugar Devotion members have already been scooping up the goodies early (yep, that’s the magic of being in the club 😉💌).

Not a member yet? You know what to do while you shop... 💖

#eofysale #bakingsale #SprinkleSale

🎉 BIG, BIG news just dropped... our biggest sale of the year kicks off tomorrow! 🎊🛍️
Yes, it’s EOFY time and we’re going all out — up to 70% off and massive savings storewide! 💸🎂🌈

Make sure you're in the loop — join our mailing list by becoming a site member and you’ll be first to hear the juicy details 📩✨

Get ready to stock up and sprinkle happy… it’s going to be magical! 🧁💖

#eofysale
#sprinklesaustralia #SprinkleSale #caketoppers #cupcaketoppers #cakedecorating #buttercreamcakes

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Hot buy alert 🚨🍫

Our beloved Bordeaux Blend is on the shelf with a twist!

She’s no stranger to you sprinkle lovers, but this time we’ve introduced bulk packs at a steal, just to clear some stock 🧁🛍️

We've just skipped the large chocoballs in these packs. The blend still tastes rich and chocolatey, thanks to the dreamy little choc pebbles sprinkled throughout 🍫✨

Priced ridiculously low, so if you know her... you know to run, not walk 💨💖

A little throwback to a blend that stole your hearts 🍁✨
'Copper Cream Dream' our warm and toasty autumn beauty, loved by so many of you!

She’s loaded with rich, copper tones and creamy pops of colour that feel just like crisp walks, cosy jumpers, and that soft golden light we all adore this time of year 🧡🌾🍂

She’s autumn in a pouch! 🍁

Okay, how dreamy does Pearl Reef Deluxe look right now? 🥹🦪
In place of the 10mm, I've added these stunning new 14mm pearls to the mix and honestly... it’s giving major decorating goals ✨🤍

These chunky little beauties are perfect for cupcakes, side treats, or anything in between, just that extra bit of wow your bakes deserve 🍰🌊

Wanna take it up a notch? Try pairing it with our solid white pearls for a super elegant, clean look. Trust me, it’s a vibe 🤍✨

One of our OG sprinkle blends… and still an absolute star! ✨
She’s been around since forever.... and never goes out of style, always steady, always sparkly, always fabulous! 🌈⭐️

This one’s a labour of sprinkle love, each batch takes a little extra magic, as we carefully add certain bits by hand to make sure every single pack is perfectly balanced and consistent and beautiful ✨🎨🎁

‘Magical Bliss’ is on the grid today! ✨
One of the prettiest nonpareil blends from our collection… and trust me, she’s not just a pretty face!

Bursting with dreamy colours and full of flavour, this blend is perfect for so many themes! birthdays, baby showers, or just a cheeky slice of fairy bread 💕🧁

She's sweet, she's versatile, and she tastes as magical as she looks. Can’t wait for you to sprinkle some bliss!

Our Holiday Deluxe Sprinkle Blend is here to bring the retro energy to your bakes, bold hot pinks, vibrant greens, hints of gold, and those cheeky paste pops that scream party time 💙 🩷 💚✨

It’s giving neon roller skates, sunshine, disco beats and birthday cake joy, all in one happy little jar!
Top your cupcakes, cookies, or fairy bread and let the good times roll.

Life’s better with sprinkles, especially ones this fabulous!

Happy Mother’s Day to every kind of mum out there…💐🩷

Today, we sprinkle the world with love for you. You are strong 💪, soft 🌺, fierce 🔥, and full of magic 🪄. Your love is the sweetest ingredient in life’s recipe. We see you, we celebrate you, and we honour every story. 🥰

Happy Mother’s Day from our sprinkle-filled ✨ hearts to yours 🩷🩷

From Irush and the team xx

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